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May 13, 2008
WHITEHOUSE STATION, NJ - Quick Chek, a privately owned, family-operated chain of more than 100 retail food store locations throughout New Jersey and southern New York, said yesterday it will hold the grand opening of its newest location and prototype store in the small community of Lake Katrine (Ulster), NY, later this month. Vision General Construction, Inc. of Riverdale, NJ is the first General Contractor to construct the first "Fresh Look" prototype for Quick Chek. The 7,260 square foot store will open May 28, 2008 following a celebratory Quick Chek Coffee Toast ceremony where local officials and community members will gather with Quick Chek representatives to grind, brew and pour the very first cup of Quick Chek's popular fresh coffee at the new location.
Quick Chek's new store will include a coffee bar, sub shop, soup bar, bakery items made fresh everyday, a no-fee ATM center, 20 fueling stations and a car wash.
Whitehouse Station, NJ based Quick Chek operates more than 100 retail locations in New Jersey and southern New York. Those include 12 pharmacies and 14 units with fuel. |
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April 22, 2008
WHITEHOUSE STATION, NJ - Quick Chek, a family operated chain of more than 100 convenience store locations in New Jersey and southern New York, launched a brand positioning yesterday, complete with a logo, private label packaging and an enhanced web site, the company stated.
The new logo features a bright, lime green-colored "Q" with tail shaped like a dark green leaf, which represents the company's commitment to delivering a quality assortment of fresh food products in an elevated foodservice experience, the company stated.
"From the moment our customers walk in the door, they know we're different," Dean Durling, president and CEO of Quick Chek, said in a statement. "We have always prided ourselves on delivering superior customer service coupled with a quality foodservice experience. Not only are these two elements responsible for Quick Chek's success, but they are the core values in which we will continue to build and enhance, to innovatively and effectively meet the changing needs of our customers. Our new brand launch is designed to communicate this steadfast commitment."
Marketing around the new positioning includes advertisements, point-of-purchase materials and private-label product packaging featuring the new logo and tagline, "Get Fresh. Go Fast." A redesigned web site with new features - including nutritional product information, product coupons, a gas price checker and an interactive "Create Your Own Coffee Concoction" - also launched yesterday.
The new brand will also be carried over with the unveiling of a new prototype store in Ulster, NY, which is slated for mid-May, according to the company. Vision General Construction, Inc. of Riverdale, NJ is the first General Contractor to construct the first "Fresh Look" prototype for Quick Chek. In addition, the Quick Chek chain of more than 100 locations will also undergo physical renovations that reflect the new brand positioning during the next five years, the company stated.
Moreover, the company's new mascot, named simply "Q," will greet customers at store events and special happenings throughout the year.
The new brand positioning, logo and private label product program were developed by New York-based brand strategy and design consultancy Lippincott, while the company's private label product packaging treatment, redesigned website, mascot, advertising campaign and point-of-purchase materials were developed by marketing communications firm Oxford Communications, located in Lambertville, NJ. |
*** MEDIA ADVISORY ***
VOLUNTEERS FROM THE HOME DEPOT, KaBOOM!, THE COMMUNITY CHARTER SCHOOL OF PATERSON, NEW JERSEY COMMUNITY DEVELOPMENT CORPORATION (NJCDC) AND VISION GENERAL CONSTRUCTION, INC. JOIN FORCES TO BUILD A NEW PLAYGROUND IN ONE DAY
Playground Strengthens the Paterson Community and Benefits Children
PATERSON, NJ - The Home Depot, The Community Charter School of Paterson, New Jersey Community Development Corporation, Vision General Construction, Inc. and organizers from the nonprofit organization, KaBOOM! will join together to build a state-of-the-art, 2,500 square foot playground in one day. The playground will provided a safe, fun environment for the children in the community.
The playground is funded through a $57,400 grant from The Home Depot Foundation along with a $10,000 contribution from New Jersey Community Development Corporation. As a founding partner of KaBOOM!, The Home Depot provides financial support, materials and numerous volunteers for play space projects across North America as part of its ongoing commitment to give back to the communities its stores serve.
The Community Charter School of Paterson will open its doors in September 2008 to 400 students in kindergarten through 3rd grade. The school will emphasize community involvement and inspire each child to become an active, caring member of their community.
The playground is to be built at The Community Charter School of Paterson, 75 Spruce Street, Paterson, New Jersey 07501 on Thursday, August 14, 2008 starting at 8:30 AM. The Volunteers will arrive and the Project Kick-Off will be from 8:30 AM - 9:30 AM, the best viewing of the playground construction will be from 9:30 AM - 1:00 PM, the final construction phase and adjustments will be from 1:00 PM - 3:00 PM and the "Board Cutting" closing ceremony will be held at 3:00 PM. Please note that all times are approximate.
There will be 160 volunteer associates from The Home Depot and 100 volunteers from the Community Charter School of Paterson, NJCDC and companies such as Vision General Construction, Inc., Bank of America, BD, KPMG, Design Ideas Group, Berkeley College and State Farm.
For further information, please contact Bob Guarasci of the Community Charter School of Paterson at (973) 413-1632 or email at rguarasci@njcdc.org. Or, you may contact Jennifer King of The Home Depot at either (770) 384-4390 or jennifer_king@homedepot.com. |
MARLTON, NJ - The Grand Opening Ceremony for the new Petsmart in Marlton, New Jersey was held on Saturday, April 18, 2009.
This store was a new tenant fit-out for Petsmart located in the shopping center at the intersection of Routes 70 and 73. Vision General Construction, Inc. of Riverdale, New Jersey was the General Contractor for this project.
The project consisted of a new 4,000 square foot Banfield On-Site Veterinarian Service, 7,100 square foot Pets Hotel and 15,000 square feet of sales area. The Banfield area contains four exam rooms, treatment area, X-Ray room, isolation, pharmacy and cage room.
The Pets Hotel includes services such as seventeen "Dog Suites" all equipped with their own TV's, two Dog Atriums containing approximately 150 kennels, a hotel lobby with extensive millwork, a working fireplace in the lobby, cat condo's, laundry facilities, relief room and the "Bone Booth". That is correct, call during lobby hours and a caregiver will bring your pet to the phone.
The sales area hosts a wide variety of pet care needs, including a cat adoption center and a salon where your pet can get washed, dried and groomed while you shop!
Vision General Construction, Inc. has built many Petsmarts, however, this location is extra special since it includes so many amenities for your pet. Not all Petsmart stores have the hotels. |
LIBERTY CORNER, NJ - From more than 2,500 nominated projects, Bernards Township Sewerage Administration Building in Liberty Corner, New Jersey has been selected as a Green Building of America Award-winning project and will be featured in the upcoming special Real Estate & Construction Review Northeast Green Success Stories edition. This project was designed by Kimmerle Newman Architects, P.A. of Morristown, New Jersey and was built by Vision General Construction, Inc. of Riverdale, New Jersey. Each Green Building of America Success Story project is highlighted in a case study that intertwines the words of the project's owner/developer, consultants, architects and contractors to explain how the teams worked together to design and build one of the region's most important, innovative or unique new or renovated sustainable facilities.
Regional editions, both in print and online, provide inside information about the most referred and qualified firms, team members and products that are being utilized for the most important sustainable projects within a specific area of the country. Combined with in-depth case studies, "how-to" editorial from leading consultants and glossy top-notch photography, each edition is packed with all the essentials and is therefore a "must read" for any owner, architect, consultant or project team member thinking about building green.
The Real Estate & Construction Review has been published by Construction Communications since 1999. Each edition is published annually and features the region's top projects as determined by our editorial board. The publication is read and referenced by leaders within the region's local governments, economic development groups, financial institutions, owners, architects and contractors. Each edition will also be available in flip book format online at http://www.constructionreviews.com/. The website, accessed by industry leaders and decision makers throughout the country, combines more than 30,000 links and millions of searches each year.
There will be five regional 2009-2010 Green Success Story editions of the Real Estate & Construction Review including Northeast, Southeast, Northwest, Southwest and Midwest. |
HIGHLAND PARK, NJ - The Reformed Church of Highland Park - Affordable Housing Corporation is having a grand opening and tour of its new veterans home on Veteran's Day.
The first floor of All Saints Veteran's Home, at the corners of South Third Avenue and Magnolia Street, will be open for tours at 3PM, November 11, 2010. Mayor Stephen Nolan, Borough Council President Elsie Foster-Dublin and Congressman Frank Pallone are expected to attend.
"It's a great way to celebrate Veteran's Day," said Pat Kaufman, a member of the Reformed Church of Highland Park - Affordable Housing Corporation (RCHP-AHC) board.
The complex has 11 units - one two-bedroom and ten one-bedroom apartments. Each apartment will have a bathroom and cooking facility. The construction transformation from Church to Veteran's Housing was performed by Vision General Construction, Inc. of Riverdale, New Jersey.
James McCrone, executive director of Main Street Highland Park, a non-profit that promotes businesses along Raritan Avenue, said he's happy Highland Park will have a veterans home.
"The financing provided by Reformed Church of Highland Park - Affordable Housing Corporation will be the driving force behind the development in the next few years in this bad economy. Main Street wholly supports their efforts," McCrone said.
McCrone added that the RCHP-AHC is the same corporation that developed Iranya Court, the housing complex for girls aging out of foster care.
"That's been a phenomenal success. They're an asset to the community," he said of the corporation. |
LAFAYETTE, NJ - After years of work, developers and township officials are ready to put the finishing touches on the first phase of a 20-unit affordable housing project that will lead the way for future projects in the area.
The development is located on the land known as the old Demarest Farm property and it uses the old barn and field house. The township partnered with Advance Housing, Inc. to rebuild the farm buildings and develop a 20 one-bedroom apartments for low-income, special needs individuals.
"This was really a wonderful project for the township and the people who will be living here," Lafayette Committeeman Rick Hughes said. "We were able to create a beautiful development that blends in perfectly with the township and provides every modern comfort for the residents."
Old farm, new homes
The development sits along the old farm property and incorporates the design of the farm buildings. Giving a sense of country living on the outside, while inside the single apartments provide all of the modern needs of the busy residents.
"This is a perfect fit for the township," Hughes said.
Vision General Construction, Inc. of Riverdale, New Jersey was the General Contractor who made the first phase of this project possible.
Developers plan to hold a ribbon cutting ceremony in April to officially open the new housing, but officials at Advance Housing are already at work, sifting through applications from interested individuals eager to get a spot in the brand new complex.
The project began in 2004 when the owners of the Demarest Farm decided to sell the property which housed a golf driving range. Officials in the township sought a way to keep the scenic farm setting while making use of the land. The township recently teamed up with the Sussex County SCARC chapter to open a five-unit home and decided to explore the same direction with farm land.
Advance Housing came into the development and together the township was able to secure funding for the purchase and development of the project from federal, state and private sources.
Advance Housing still has room on the development's waiting list. The list closes Thursday, March 31. To be eligible, applicants must be 18 years or older and meet income and medical requirements. The housing that is available is shared living and preference will be given to Sussex County residents. Application can be downloaded from the Advance Housing web site: advancehousing.org. |
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(c) 2011, Vision General Construction, Inc., All Rights Reserved. Designated trademarks and brands are the property of their respective owners. Vision General Construction, Inc.
10 Post Lane Riverdale, NJ 07457
Phone: (973) 831-6400 Fax: (973) 831-6401
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